My blog is moving...

..and so am I!

Every year I make a new blog and this will be the last new blog I will create! I am going to REALLY blog, esp. about my transition from GA to NY and getting my first big girl job. I will also throw in some work as well or work I like. I really do want to try and be a blogger, when I get the free time! SO I am movin on to my new blog called...

Peaches to Apples

Motion

outside of card

ACFB suggestions?

tshirt idea

so this is the first round of my tshirt

other elements:
card
tshirt
snow globe with logo elements

a long process

thanks mario for taking the pics!

comic relief for you.

Here are a few short videos to watch if your getting stressed out. Get your mind off of things for a bit. I love you tube.



this is just amazing... i want people to make more videos to go along with recordings of people tripping on acid.



i just cant get over this girls hair and how serious she is about this horrible horrible video.



everything this due is saying is SOO true in every way! thats why it was funny to me.


this is just fun.

enjoy guys.

whats happening?!

stage one cutting out letters and lots of lower back pain

stage two letters are coming together. they are about a foot and a half and arms are very sore

sides all taped up ready to be painted


all painted and a hurt finger!


the bag full of cardboard that is going to be recycled!

"billboards" progress

too much?

So i photo-shopped these pictures do they look like it? or do the pictures suck. please be honest this is going in the folio!

split canvas paper?

Would anyone be interested in splitting the cost/pack of 13x19 epson canvas paper?

Biz Card

HELP, again. OK cant decide center or to the right... thoughts?

updated logo help

ok so here is also a combo of the two? which im kinda feelin...

ok which one is balanced better? dont look at the spacing of the blue i just need to figure out the house with the tie

best designed nonprofit sites

click here

websites i like

here are a list of portfolio websites that i find as realistic inspiration.... the follow may just have elements that i like about them or the whole site

Nate Duval
Jeff Canham
Alberto Cerriteno
Frank Chimero
Mark Weaver

Haddon House Finished

Signage for Kim

I swear im working hard

SO, Just posting progress on the olive bottles to show im ACTUALLY doing something

Info Design Project

Collaboration with Nathan.

more signage

So i took my sketches and made something quick.. i know its totally off but its "rough" sketches. OH and for all the other signage i didnt replace the words obviously...

Signage Sketches

hope you can translate my chicken scratch

Kims Signage Info

1. First Inpression Signs:
-street signs
-sign on actual building
-sign on doors (hours, logo, bathroom)
-directional signs for drop offs
-directional signs for visitors/volunteers

2. observe the existing signage or lack there of and what problems might exist w/the current signage
-need more direction to the warehouse/drop off
-need directional signage iin the halls

3. create a rough map/diagram and note where signage could be improved or implemented in teh exterior area

4. Go through the same evaluation in the main entrance and then identify secondary interior signage needs
-hallways signs to rooms
-restroom signs
-signs on doors
-sign behind desk

5.List and diagram of what signs need to be desigined and where they will go
-outdoor signage on the building will be the logo, lit from behind
-outdoor street sign-repeat of logo
-signage near parking lot to direct incoming shipments as well as entry for visitors
-door stickers, w/hours of operations
-in the warehouse hanging signs above areas of food categories

Possible Materials:
-acrylic
-brushed metal
-wood
-tarnished/rusted metal

Research 1
Research 2
Research 3
Research 4
Research 5

one of the first resumes by Leonardo da Vinci

Email my dad sent me today:

Here's how the great artist-engineer-inventor-architect wrote his own resume when was looking for a job,
(The following is from a resume-writing consultant)
Leonardo da Vinci's Resume

Good Monday morning Anthony,

Before he was famous, before he painted the Mona Lisa and the Last Supper, before he invented the helicopter, before he drew the most famous image of man, before he was all of these things, Leonardo da Vinci was an artificer of war machines, an armorer, a maker of things that go "boom".

And, like you, he had to put together a resume to get his next gig. So in 1482, at the age of 30, he wrote out a letter and a list of his capabilities and sent it off to Ludovico il Moro, Duke of Milan.

Well, we at TheLadders.com have tracked down that resume, attached.

The translation of this letter is quite remarkable:
"Most Illustrious Lord, Having now sufficiently considered the specimens of all those who proclaim themselves skilled contrivers of instruments of war, and that the invention and operation of the said instruments are nothing different from those in common use: I shall endeavor, without prejudice to any one else, to explain myself to your Excellency, showing your Lordship my secret, and then offering them to your best pleasure and approbation to work with effect at opportune moments on all those things which, in part, shall be briefly noted below.

1. I have a sort of extremely light and strong bridges, adapted to be most easily carried, and with them you may pursue, and at any time flee from the enemy; and others, secure and indestructible by fire and battle, easy and convenient to lift and place. Also methods of burning and destroying those of the enemy.
2. I know how, when a place is besieged, to take the water out of the trenches, and make endless variety of bridges, and covered ways and ladders, and other machines pertaining to such expeditions.
3. If, by reason of the height of the banks, or the strength of the place and its position, it is impossible, when besieging a place, to avail oneself of the plan of bombardment, I have methods for destroying every rock or other fortress, even if it were founded on a rock, etc.
4. Again, I have kinds of mortars; most convenient and easy to carry; and with these I can fling small stones almost resembling a storm; and with the smoke of these cause great terror to the enemy, to his great detriment and confusion.
5. And if the fight should be at sea I have kinds of many machines most efficient for offense and defense; and vessels which will resist the attack of the largest guns and powder and fumes.
6. I have means by secret and tortuous mines and ways, made without noise, to reach a designated spot, even if it were needed to pass under a trench or a river.
7. I will make covered chariots, safe and unattackable, which, entering among the enemy with their artillery, there is no body of men so great but they would break them. And behind these, infantry could follow quite unhurt and without any hindrance.
8. In case of need I will make big guns, mortars, and light ordnance of fine and useful forms, out of the common type.
9. Where the operation of bombardment might fail, I would contrive catapults, mangonels, trabocchi, and other machines of marvelous efficacy and not in common use. And in short, according to the variety of cases, I can contrive various and endless means of offense and defense.
10. In times of peace I believe I can give perfect satisfaction and to the equal of any other in architecture and the composition of buildings public and private; and in guiding water from one place to another.
11. I can carry out sculpture in marble, bronze, or clay, and also I can do in painting whatever may be done, as well as any other, be he who he may.

Again, the bronze horse may be taken in hand, which is to be to the immortal glory and eternal honor of the prince your father of happy memory, and of the illustrious house of Sforza.

And if any of the above-named things seem to anyone to be impossible or not feasible, I am most ready to make the experiment in your park, or in whatever place may please your Excellency - to whom I comment myself with the utmost humility, etc."

What a fantastic piece of personal marketing! There's none of his famous backwards-mirror writing here — this letter was intended to be read and to persuade. I'm going to take this opportunity to let you know what you can learn from Leonardo's resume ...

You'll notice he doesn't recite past achievements. He doesn't mention the painting of the altarpiece for the Chapel of St Bernard; he doesn't provide a laundry list of past bombs he's built; he doesn't cite his prior employment in artist Andrea di Cione's studio. No, he does none of these things, because those would be about his achievements, not the Duke's needs. Instead, he sells his prospective employer on what Leonardo can do for him.

Now imagine being the Duke of Milan and receiving this magnificent letter / resume from the young Wunderkind of Florence. The specific descriptives paint a wonderful picture (that is, if you're a Renaissance Duke) of siege engines and bombardments and mortars and trench-draining and bridges to defeat the enemy. You can almost imagine the scenes that ran through the Duke's head as he held this letter in his hands and read through Leonardo da Vinci's bold statements of capabilities.

I mean, at that time, who wouldn't want "kinds of mortars; most convenient and easy to carry; [that] can fling small stones almost resembling a storm"? Sounds pretty enticing.

And that's exactly what your resume needs to do, too. Not the laundry list / standard bio that talks about you, but the marketing piece that talks about the benefits to your future employer and how you fit into his or her needs and desires.

So it turns out that even 500 years later, this remarkable fellow, Leonardo da Vinci, can even teach us something about the modern job hunt. What a genius. ..

Here's wishing you an illustrious week, Readers!

You say tomato, I say Diana!

Bad iphone photo but im super excited!

colors

Round 2 logos

letterpress-spots still avail

Pro Photographer?

Would anyone be willing to pay for a professional photographer for portfolio work? I know someone that could do it, but I want to see if he can hook us up with some deal if several of us go to him!

INK AND DRINK WOOP WOOP

my final results! my first screen printing!




this is the card i am making for the screen printing class with AIGA on friday!

Non Profit for Kims Class

I want to fix this logo:

and make it more like this:

anyone interested?

brand methods

http://www.realbranding.com/about_us/methodology.php

Define > Design > Develop > Deploy > Evaluate

Define
Client survey, Goals and objectives outlined, Creative Brief, Project team, Business cases
Design
Extranet, Storyboarding, Design, UI/ Proof of concept, Copywriting, Client review/Approval
Develop
Staging Server Set-up, Visual design, Coding, Backend/Database, QA/QC, Client review/Approval
Deploy
Website, Creative, PR launch, Communication action, Production management, Activity tracking
Evaluate
Media performance analysis, Media optimization, Search engine, Project audit/Reporting, Client review, Updates and ongoing maintenance


Objectified
When people tell them the target market they don’t care. They want to know who are the outliers and the normal people will fall in place anyway.

http://www.collings.co.za/2005/09/my_brand_method.html

Objectives
The methodology starts with establishing and clarifying the client’s objectives to ensure the brand strategy produces the desired results and can be measured. However, clarifying the client’s objectives is more than just metrics it is also about understanding their passion and vision.
Research
The methodology then moves onto the research phase which encompasses both qualitative and quantitative research and covers areas such as valuation of the brand; organizational support for the brand; performance and perception of the brand in the marketplace; market segmentation and demographics; competitor analysis; industry and economic drivers; etc.
Strategy
The next stage of the methodology is the crafting of a brand strategy unique to the needs and aspirations of the individual client. The strategic phase deals with issues such as positioning the brand in the marketplace; developing a brand architecture; building internal and external brand awareness, knowledge and image; aligning the brand and the organization to ensure mutual support; protecting the brand’s intellectual property; etc
Implement
The strategy is then implemented, a multifaceted phase that involves tasks such as designing a visual brand identity; guidelines for the use of the brand; the execution of communication campaigns both above and below the line; organizational roll-out and training; etc.
Monitor
The next phase of the methodology is monitoring execution of the brand strategy and tracking responses to the strategy against the identified objectives. Should it be required, the strategy and execution can be fine-tuned.

Three points to note about the methodology:
1. The methodology is a continuous circle reflecting the reality that strategic brand management is an ongoing process.
2. There can be an overlap between the various subsequent phases of the methodology.
3. It is envisaged that the methodology and its components are performed by various individual and entities with specialist skill sets and experience. The methodology serves as a guide to their collaboration.

What is a Brand?
* Your brand is the feeling people get when they think about your company, the sum total of their experience, both positive and negative
* Branding isn't only about data — it's about understanding how people's lives are changing and why, and reacting to those changes
* The best branding captures the essence of the company's differentiator and communicates that difference to customers in a relevant way

We are certain you may have heard this before, but it bears repeating … A brand is not a slogan. It’s not a logo. Nor is it an ad campaign. There are numerous misconceptions surrounding branding and brand terminology, so for clarification, we offer the following definitions which we use to help focus our discussion of branding as we move forward:

Brand – The relationship with your customer articulated through a powerful set of promises to deliver relevant and distinctive value or a set of services.
Brand Essence – The spirit and soul of the brand that transcends time and campaigns, consisting of function, differentiation, image/personality and source of authority.
Brand Identity – The look, feel and tone of the brand, including the name, delivered consistently across all communications.
Brand Strategy – architecture that connects the customer to the brand.
Brand Values – Those durable beliefs held in common throughout the organization that define who it is and what it stands for.
Competency – Organizational ability to capitalize on a brand’s equity or assets in the marketplace.
Equities – Those perceptual assets delivered through a competency of the organization.
Perceptual Assets – Those factors, real and perceived, that work in favor or against a relationship with the brand.
Positioning – Begins with an understanding of the market in which our client competes and the segments they wish to pursue, creating the key messages that will differentiate their product or service.

I choose you

A Hawk And A Hacksaw - The Man Who Sold His Beard from Leaf Label on Vimeo.

OR this one

animations

I know this is not an illustration but i think its pretty cool idea.

illustrative 2008 from Kathi Kaeppel on Vimeo.

Brokenkites - Touch by Harriet Macdonald from brokenkites on Vimeo.

i like stop motion, does this count as illustrated?

I Like U Like Me from Buck on Vimeo.

dear stan:

The Third & The Seventh from Alex Roman on Vimeo.

This is ALL 3D animation....

shame to us all...

so this is a high schoolers project...